{"id":285902,"date":"2012-08-10T10:15:00","date_gmt":"2012-08-10T15:15:00","guid":{"rendered":"https:\/\/www.investmentexecutive.com\/uncategorized\/honesty-knowledge-the-top-qualities-canadians-seek-in-advisors-survey\/"},"modified":"2012-08-10T10:15:00","modified_gmt":"2012-08-10T15:15:00","slug":"honesty-knowledge-the-top-qualities-canadians-seek-in-advisors-survey","status":"publish","type":"post","link":"https:\/\/www.investmentexecutive.com\/news\/industry-news\/honesty-knowledge-the-top-qualities-canadians-seek-in-advisors-survey\/","title":{"rendered":"Honesty, knowledge the top qualities Canadians seek in advisors: survey"},"content":{"rendered":"

When choosing a financial advisor, Canadians look for someone who is honest, knowledgeable, and able to explain things in easy-to-understand terms, according to a recent survey by BMO Nesbitt Burns.<\/p>\n

In the survey of 600 adults, conducted by Pollara in late June and early July, 69% of respondents said they have used the services of a financial or investment advisor within the past 12 months.<\/p>\n

Respondents said that when seeking an advisor, the top attributes they look for include:<\/p>\n