Increase your visibility and find comments about topics of interest
Use pictures and engage experts in discussions
A four-point strategy to gain followers
Start with an effective bio, header image and profile picture
Social media offers an excellent way to generate leads — especially if you develop a strong voice that leverages your brand. Engaging your audience is key, so it’s important to learn the rules of the trade, or else you risk turning away prospective clients, says Maggie Crowley, marketing manager with Advisor Websites in Vancouver. Much […]
With analysis showing that social media use can produce double-digit increases in certain business metrics for advisors, firm launches program to ensure social media is being used to its best ability
Create a reserve of material and post consistently
Make it engaging, shareable and interactive
Build engagement with those connections you already have
Your online profile is not complete if one major channel is missing