A new publishing tool from Mountain View, Calif.-based LinkedIn Corp. promises to change the way financial advisors communicate with both their existing and prospective clients. LinkedIn Publisher provides members of that social networking platform with the ability to publish and share long-form blog posts – and it gives advisors the opportunity to reach people in […]
Even if you don’t tweet or post updates on Facebook, you can gain valuable insight by reading what others are posting
TD Wealth PIA is finding that Twitter helps advisors find clients and build current relationships
Early adopters of the new technology will likely see positive credit implications, says rating agency
Regulator notes firms are often unsure how to promote products and services on platforms such as Twitter
Four ways to ensure you don’t break the rules
The use of social media is at an early stage for both the industry and regulators
A successful strategy is a matter of effectiveness, not efficiency
Identify your audience and your goals
Although the vast majority of advisors have a LinkedIn profile, they may not be aware of the opportunity it represents