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‘Peace of mind’ ads to run in print, online, and at airports

  • By: IE Staff
  • October 11, 2011 October 11, 2011
  • 11:33

Some securities regulators are stepping up supervision of promotional ads by issuers, often smaller resources companies

Advisors across all industry channels report that they often struggle with out-of-date hardware, software that is not user-friendly, systems that aren’t well integrated or inadequate tech support and training

Consumer advertising and marketing support have a direct impact on a firm’s image with the public

In this time of economic uncertainty, clients are increasingly turning to financial advisors for help

The ratings reveal that advisors consider consumer advertising and marketing support to be more important to their businesses

Know your market, offer solutions and be consistent

Financial services firms are putting a greater focus on retirement planning as a holistic strategy

Campaign demonstrates commitment to helping Canadians achieve their financial goals

  • By: IE Staff
  • October 18, 2010 October 18, 2010
  • 10:55

The key is to appeal to the right people you want to target for your business