Citi Private Bank has appointed a new head for its North American business as it seeks to grow its market share in that business in the U.S. and Canada.

Peter Charrington is now CEO of the firm’s North American business, responsible for all private banking activities in the U.S. and Canada. Citi Private Bank has more than 150 bankers across 25 offices, serving about 10,000 clients, in North America.

Charrington currently heads its private banking businesses in Britain, Israel and Monaco. He holds a BA in politics, philosophy and economics from Oxford University. He joined Citi as a management associate in 1994 and became a private banker in 1997.

“We look to Peter’s leadership and guidance in making us the preferred private bank of the high net-worth segment, enlarging our market share in the U.S. and Canada,” said Jane Fraser, CEO of Citi Private Bank. “His proven track record for recruiting and retaining top-quality talent, building robust operating platforms, driving change, producing record revenue growth and new client acquisition, and being a trusted banker to our clients and a respected manager amongst colleagues augurs well for his new role.”