Canadian life and health insurance industry supports the designation of November as Financial Literacy Month by the Financial Consumer Agency of Canada (FCAC) and participated in the FCAC’s 2012 launch event in Ottawa Thursday.
“It is important to dedicate a time period to shine the spotlight on the vital issue of financial literacy,” noted Frank Swedlove, president of the Canadian Life and Health Insurance Association (CLHIA). “This year’s event is particularly meaningful as Canadians continue to cope with the uncertainties of a fragile economy and their own financial situations.”
Throughout the month, CLHIA is focusing on financial literacy with respect to helping Canadians understand life and health insurance matters with its ‘Ready for Life’ campaign.
The association has enhanced the financial literacy area on its website where consumers will be able to access resources including brochures on various life and health insurance products and a web-based tool to keep track of important personal and financial documents. The CLHIA’s tweets (@CLHIA) throughout November will also centre around the ‘Ready for Life’ campaign.