Inspire your insurance clients

In part two, Jim Ruta answers the question: How do I make life insurance more interesting to clients and prospects? From “Good Will Funding” to the “Unwill” Ruta shares his tips on life insurance sales and to how best help your clients protect their lifestyle and those close to them. He spoke to Paula Virany, Investment Executive multimedia editor and video producer, at the TMX Broadcast Centre in Toronto. To ask a performance question to Jim Ruta, email Q&A@investmentexecutive.com. Your question may be featured on our next video, so stay tuned.