Sales & Marketing – Investment Executive https://www.investmentexecutive.com Canada's news source for financial professionals Mon, 01 Mar 2021 21:04:25 +0000 en-US hourly 1 https://wordpress.org/?v=5.9.3 https://www.investmentexecutive.com/wp-content/uploads/sites/3/2018/01/cropped-favicon-1-32x32.png Sales & Marketing – Investment Executive https://www.investmentexecutive.com 32 32 Dynamic launches emerging market equities fund https://www.investmentexecutive.com/news/products/dynamic-launches-emerging-market-equity-fund/ Mon, 01 Mar 2021 16:10:44 +0000 https://www.investmentexecutive.com/?p=417056 Inflows to emerging markets have soared in recent months

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]]> Tech tips: Get more from social media https://www.investmentexecutive.com/newspaper_/building-your-business-newspaper/tech-tips-get-more-from-social-media/ Fri, 27 Jul 2018 04:09:00 +0000 https://www.investmentexecutive.com/?p=353814 Maintaining a steady stream of content is essential in showing readers that you are engaged and productive. There are tools and techniques to help you master this powerful medium

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]]> Why referrals are declining https://www.investmentexecutive.com/newspaper_/building-your-business-newspaper/why-referrals-are-declining/ Thu, 01 Mar 2018 05:11:00 +0000 https://www.investmentexecutive.com/?p=347319 Reports from financial advisors and industry data indicate that clients are not referring their friends and family members as frequently as they did in years past. Still, there are ways to encourage introductions

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]]> Why banning life insurance sales incentives won’t help consumers https://www.investmentexecutive.com/building-your-business/sales-marketing/why-banning-life-insurance-sales-incentives-wont-help-consumers/ Wed, 13 Sep 2017 19:30:00 +0000 https://www.investmentexecutive.com/uncategorized/why-banning-life-insurance-sales-incentives-wont-help-consumers/ Jim Ruta cautions that banning sales incentives may lead to fewer families with life insurance coverage

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]]> Four ways to build a sense of urgency https://www.investmentexecutive.com/building-your-business/sales-marketing/four-ways-to-build-a-sense-of-urgency/ Wed, 30 Aug 2017 21:35:00 +0000 https://www.investmentexecutive.com/uncategorized/four-ways-to-build-a-sense-of-urgency/ Jim Ruta explains four ways insurance advisors can build a sense of urgency into their businesses to boost focus and efficiency

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]]> Six ways to avoid advisor prejudice https://www.investmentexecutive.com/building-your-business/sales-marketing/six-ways-to-avoid-advisor-prejudice/ Tue, 22 Aug 2017 18:25:00 +0000 https://www.investmentexecutive.com/uncategorized/six-ways-to-avoid-advisor-prejudice/ Jim Ruta explains that prejudging prospects and clients can hold back your business — and offers tips on how advisors can boost results

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]]> The real numbers game of prospecting https://www.investmentexecutive.com/building-your-business/sales-marketing/the-real-numbers-game-of-prospecting/ Wed, 02 Aug 2017 21:10:00 +0000 https://www.investmentexecutive.com/uncategorized/the-real-numbers-game-of-prospecting/ Jim Ruta explains the real numbers game of prospecting is not about the number of prospects, but about multiple approach strategies that boost results

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]]> Three tips for creating an e-book https://www.investmentexecutive.com/building-your-business/sales-marketing/three-tips-for-creating-an-e-book/ Tue, 06 Jun 2017 20:25:00 +0000 https://www.investmentexecutive.com/uncategorized/three-tips-for-creating-an-e-book/ Publishing your e-book can position you as an expert and become a excellent marketing tool

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]]> “Lead magnets” attract prospects online https://www.investmentexecutive.com/building-your-business/sales-marketing/lead-magnets-attract-prospects-online/ Tue, 16 May 2017 16:25:00 +0000 https://www.investmentexecutive.com/uncategorized/lead-magnets-attract-prospects-online/ Offer your visitors downloadable content in exchange for their contact information

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]]> Three rules to keep your web content relevant https://www.investmentexecutive.com/building-your-business/sales-marketing/three-rules-to-keep-your-web-content-relevant/ Tue, 02 May 2017 15:10:00 +0000 https://www.investmentexecutive.com/uncategorized/three-rules-to-keep-your-web-content-relevant/ Prospects want to know how you can help them

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