Sun Life Financial Inc. (TSX:SLF) is launching a new interactive retirement education website for consumers, the company said Tuesday.

My Retirement Café (www.myretirementcafe.ca) has been designed to offer consumers a stress-free, no-obligation environment where they can access resources and tools to help them work towards their retirement plans.

“My Retirement Café is a revolution in retirement education,” says Kevin Strain, senior vice president of individual insurance & investments. “We want to create a stress-free place where Canadians can go online, have a coffee, and think about retirement. The more you know, the easier it is to set goals and work with an advisor to create a plan that will really work for you.”

When visiting the site, Canadians can learn about what to expect in retirement, how their expenses will change, and risks they face at this stage of life. The website provides this information through a number of resources, including video case studies, tools, calculators, games, and quizzes.

The website provides information about the unique set of risks facing baby boomers regarding their retirement including: market volatility; outliving assets; health care costs; and inflation.

“Preparing for retirement is not just about finances, but lifestyle as well,” said Strain. “My Retirement Café helps consumers consider all aspects of retirement, create a plan that takes all of their needs into consideration, and have a more meaningful financial discussion with their advisor.”

IE