Preparation is key to successful presentations
To build confidence, rehearse often and check your equipment
- By: Tessie Sanci
- December 24, 2014 November 17, 2019
- 11:15
To build confidence, rehearse often and check your equipment
Consider an organized strategy and, at the very least, send a card
The key is to strike the right tone and don’t be promotional
The most common frustration is relatively easy to fix
Many advisors show their appreciation with gift certificates, but personalized presents can help you stand out
From charging stations to chocolate, Adam Kafka, owner of Universal Links in Toronto, and an expert in corporate gifting, presents this year’s best gifts to…
The signals you give can move a prospect from viewing you with indifference to trust
The way you talk about your practice is your most important marketing tool
Consider organizing a philanthropic activity or an intimate concert to engage with your top clients
A client appreciation event, customized to your client base, can show clients how much you value their business
Four ways to demonstrate your value to clients
Give them the tools to make a good choice
Available high-tech — and low-tech — tools can give you the edge
Customize this template to reflect your views, especially when it comes to recommendations for the period ahead.
Know your clients and provide information that’s important to them
Getting out from behind your computer screen and talking to your clients will make you stand out
Engage your audience and deliver your message with confidence
Make adjustments to accommodate your older clients’ physical and mental limitations
Senior clients represent an important market, but dealing with them requires patience
Preparation key to managing sartorial mishaps
Be respectful and tactful when declining to take on an incompatible prospect
Your workspace should instill confidence in your expertise
Your online communications should be conversational, but businesslike
Three ways to be sociable without losing your professionalism
It’s the personal touch — not the price — that counts