The CLU Institute today launched a consumer information website www.keepyourmoney.ca. The new site educates Canadians about the benefits of working with a CLU designated financial advisor.

“The right financial advisor will do more than sort through the complex financial jungle,” said Kris Birchard, CLU Institute chairman. “A CLU advisor and Keepyourmoney.ca provide a road map to navigate through the maze of comprehensive, cradle-to-grave financial planning.”

The website offers articles, links and a tool to find CLU advisors.

The CLU Institute is the accreditation, education, disciplinary and marketing body for the Chartered Life Underwriter of Canada designation. CLU advisors are specialists in advanced life insurance applications, tax, estate planning and business succession solutions.