Independent investment dealer Canaccord Financial Inc. (TSX:CF) has successfully integrated Genuity Capital Markets into its operations, the company said Monday.

As a result, the global capital markets division of Canaccord has been rebranded Canaccord Genuity.

“I would like to thank our operations team for making the seamless integration of Genuity Capital Markets possible,” says Paul Reynolds, president and CEO of Canaccord Financial Inc. “They have worked tirelessly over the past several weeks to ensure all Canaccord Genuity employees have the information, support and resources needed as we add more capacity to our global capital markets platform.”

As a result of the rebranding, several corporations of the Canaccord group have changed names:

• Canaccord Financial Ltd., the principal operating company in Canada, becomes Canaccord Genuity Corp.;

• Canaccord Adams Inc., the subsidiary for U.S. capital markets operations, becames Canaccord Genuity Inc.;

• Canaccord Adams Limited, the subsidiary for UK capital markets operations, becomes Canaccord Genuity Limited.; and

• Canaccord Financial (USA) Inc., a subsidiary for U.S. brokerage transactions, becomes Canaccord Wealth Management (USA) Inc.

Canaccord’s publicly traded parent company, Canaccord Financial Inc., remains unchanged. Canaccord’s retail business continues to operate under the Canaccord Wealth Management brand, as a division of Canaccord Genuity Corp.

IE